About Home


ProjectTypeClient
01. Manifesto for young adults
PublicationPersonal project
02. Entrelazo
IllustrationPersonal project
03. UNICEF Giga annual reportEditorial designUNICEF
05. Give it a shape   PictogramsPersonal project
06. Sphira brandingNaming & visual systemSphira
07. Mundano oracleProduct & iconogtaphyPersonal project
08. Summer flights reportArt direction & Data viz
AirHelp
09. Safety perception & mobility Animated infographicMIT Media Lab
10. Graduation designBranding & Data viz
Harbour.Space
11. Encrypted words Sigils & tattoosPersonal project
12. Hoodie designPoster designHarbour.Space
13. Travel sketchbookIllustrationPersonal project
14. Cryptocurrency illustrationsIllustrationCoinhaven
15. Bank communicationData visualizationEmpathy
16. The oldest tree in the world IllustrationPersonal project
17. Huellitas notebooksEditorial designScribe Colombia
18. Poster explorationGraphic designPersonal project
19. Hania Rani 24.03 artwork
Sound visualization
Personal project
20. Calendar 2025Poster designPersonal project
Nebulosa Picante
Shape designer


BackgroundMy work blends clarity, structure, and expression, with form as more than just appearance—it’s a way of thinking. I design visuals that speak before they explain, letting function and feeling work together. My background in industrial design quietly shapes this approach, giving each project a balance of intention and simplicity.

JourneyI like to think of the world as a big museum that inspires me every day. Living in Medellín, Milan, Mexico City, and Barcelona has not only enriched my understanding of design but also connected me with incredible individuals who have contributed to my personal and professional growth.
ConceptOften described as a minimalist in both speech and design, I prioritize substance in my words and creations. I eliminate the unnecessary in my graphics, striving for resonance. My passion for geometry and the cosmos (and recently flowers) permeates my work, influencing it wherever possible.



Sara Londoño